Joint Venture management is one of Epiven's key strengths. While is also relies on components of the Partner Selection services, it is also more strategic and nuanced.

Joint Ventures are perhaps the most common means to enter the China market and have been for many years. Today, potential JV partners are drawn from a pool of businesses that have proven their ability to compete in the fiercely competitive China market. These entrepreneurs are successful and much more international than before.

On the other hand, many Western businesses find themselves in Joint Ventures, formed in the past, where the China partner has perhaps more of a state owned mentality or there has been a drift in the goals of the JV partners. In these cases Western players either wish to reinvigorate their partnerships or work towards new China business structures.